What is a cheaper alternative to Profound?

Self-serve trackers such as Otterly.AI (from €29 per month), Peec AI (from €85 per month) and LLM Scan (from $19 per month) let you start without a sales process. Compare prompts, engines and cadence as well as price.

Which Profound alternative tracks the most AI engines?

Among the plans we could verify, Otterly.AI Lite covers ChatGPT, Google AI Overviews, Perplexity and Microsoft Copilot, with Claude, Gemini and AI Mode as add-ons. Peec AI lets you choose 3 models. LLM Scan tracks ChatGPT and Perplexity, plus Claude and Gemini on Enterprise.

Can I monitor AI visibility inside my SEO tool?

Yes, if you use Semrush or Ahrefs. Semrush has an AI toolkit and Ahrefs has Brand Radar. Check which of their plans include it.

Do I need daily AI visibility tracking?

Not usually. Weekly data is enough to spot trends and plan content. Daily data helps when you run fast experiments or need to catch sudden changes.

Does LLM Scan offer a free trial?

Yes. Paid plans start with a 14-day trial, and the technical scan of whether AI crawlers can read your site is free without an account.

The Best Alternatives to Profound for Monitoring AI Search Visibility

The short answer

The best alternatives to Profound for monitoring AI search visibility are Otterly.AI and Peec AI for daily prompt tracking, AthenaHQ for tracking with recommendations, the Semrush AI toolkit or Ahrefs Brand Radar if you already use those suites, and LLM Scan for an affordable weekly report. Profound is positioned for enterprise programs; most alternatives start with self-serve plans you can try on your own.

We make LLM Scan. Prices below are only the ones we read on each vendor's own pricing page (Otterly.AI and Peec AI on 7 October 2026, monthly billing). For Profound and the others, check their pricing page.

Why teams look for a Profound alternative

Budget. Enterprise packaging is hard to justify for one brand or a small team.
Speed. You want to sign up, add prompts and see answers today, without a sales cycle.
Fit. You already pay for an SEO suite and want AI visibility in the same place.
Scope. You need a weekly view and a short fix list more than a large analytics platform.

Alternatives at a glance

Alternative	How it differs from Profound	Entry price we could verify	Best when
Otterly.AI	Self-serve prompt tracking, re-checked daily	€29/month (Lite, 15 prompts, 4 engines)	You want daily data on ChatGPT, AI Overviews, Perplexity and Copilot
Peec AI	Self-serve tracking and analytics across projects	€85/month (Starter, 50 prompts, 3 models)	You need more prompts and several projects
AthenaHQ	GEO platform with recommendations	Check their pricing page	You want guidance on what to change
Semrush AI toolkit	AI visibility inside the Semrush suite	Check their pricing page	Your team already uses Semrush
Ahrefs Brand Radar	Market-wide data from Ahrefs' own prompt database	Check their pricing page	Your team already uses Ahrefs
LLM Scan	Weekly report: AI answers, Google rank and AI Overview citations, 3 fixes	$19/month (Starter, 20 prompts, 1 assistant)	You want an affordable weekly view and a fix list

Otterly.AI

Otterly.AI is the closest self-serve alternative if daily data matters. Lite covers ChatGPT, Google AI Overviews, Perplexity and Microsoft Copilot from €29 per month, with unlimited team members. Claude, Gemini and Google AI Mode are paid add-ons. Standard (€189 per month) adds unlimited workspaces, API and MCP access.

Peec AI

Peec AI suits teams that track many prompts across several projects. Starter is €85 per month for 50 prompts and 3 models of your choice, re-checked daily with unlimited users; Pro and Advanced raise prompts and projects. Its pricing page also lists crawlability insights and recommended actions.

AthenaHQ

AthenaHQ positions itself as a generative engine optimization platform that combines tracking with recommendations. Compare its engine coverage and plans on its own site.

Semrush AI toolkit and Ahrefs Brand Radar

Both add AI visibility to an SEO suite you may already pay for. Semrush reports AI visibility next to its keyword and competitor data. Ahrefs Brand Radar works from Ahrefs' own database of prompts, which is good for category-wide share of voice and less precise for your exact buyer questions. Check each vendor for coverage and pricing.

LLM Scan

LLM Scan is a weekly AI visibility tracker. Each week, for each tracked domain, it reports mention rate and position by assistant, prompts won and lost, share of voice against the competitors you choose, cited sources, Google rank and AI Overview citation for your keywords, and 3 things to fix next. Starter costs $19 per month (1 domain, 20 prompts, 1 assistant), PRO $59 (3 domains, 40 prompts, ChatGPT and Perplexity) and Agency $199 (5 domains, 80 prompts, re-checked twice a week, white-label reports). Claude and Gemini tracking, daily re-checks, the Playbook and MCP access for agents are on Enterprise.

What it does not do: it does not re-check daily below Enterprise, it covers fewer engines on entry plans than Otterly.AI or Peec AI, and it does not track Microsoft Copilot or Google AI Mode. If those matter most, start with Otterly.AI or Peec AI.

How to run a fair trial

Write 20 questions your buyers really ask, including category and comparison questions.
Add the same prompts and competitors to two tools.
After two weeks, compare which answers each tool captured, which sources were cited, and how failed answers were reported.
Keep the tool whose report leads to changes your team actually ships.